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Atari, Inc. (formerly GT Interactive): History and Key Facts

Atari, Inc.

Published by Pop Culture Files••1 min read•Automatically generated · review not guaranteed
AI-generated editorial illustration — not a photograph of the subject
AI-generated editorial illustration — not a photograph of the subject

Atari, Inc. is an American video gaming company based in New York City, and a subsidiary of the Atari SA holding company. It is the main entity serving the commercial Atari brand globally since 2003. The company currently publishes games based on retro Atari franchises as well as some new content, and also produces the new Atari 2600+ console. In the past it produced titles including Neverwinter Nights, Driver 3, Fahrenheit, RollerCoaster Tycoon 3 and Test Drive Unlimited.

Its origins date to GT Interactive Software Corp. in 1993, which published games such as Doom II, Quake, Driver, and the first Unreal. Infogrames acquired the majority of the company's shares in 1999, and subsequently renamed it to Infogrames, Inc. Two years after Infogrames's purchase of the Atari brand and assets from Hasbro Interactive, the company was rebranded to Atari, Inc., initially serving as Infogrames's US operations. In 2008 it became a wholly owned subsidiary of Infogrames, now known as Atari SA, and activities were largely consolidated into Atari Inc.

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