PikPok: History and Key Facts

Prodigy Design Limited, operating as PikPok, is a video game developer and publisher based in Wellington, New Zealand. Established in 1997, the company originally operated under the name Sidhe. In 2012, it introduced the PikPok brand to focus on mobile gaming, which later became the company's primary identity.

The company is a developer and publisher of mobile (iOS, Android), PC, and console games. It is known for Flick Kick Football, Flick Kick Football Legends, and the Into the Dead franchise, including Into the Dead (2012), Into the Dead 2 (2017), Into the Dead: Our Darkest Days (2025), and the upcoming Into the Dead 3. The company has also partnered with Adult Swim to produce a number of games, including Robot Unicorn Attack 2, Giant Boulder of Death, Monsters Ate My Condo and its sequel Super Monsters Ate My Condo. PikPok has also partnered with DreamWorks Animation to deliver Turbo Racing League (later renamed Turbo FAST). As Sidhe, they primarily developed licensed video games. They acquired Colombian studio Wizard Fun Factory in 2022.

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