Internet Memes: How They Spread and Stick
An evergreen explainer on internet memes — what they are and why they spread.

Memes are units of internet culture — images, phrases, videos or formats that spread rapidly as people remix and share them.
The best memes are endlessly adaptable, letting anyone plug in their own twist, which is exactly why they spread so fast and stick around.
From reaction images to viral audio, memes shape how online communities joke, comment and respond to the news of the day.
Quick FAQ
What is a meme? A piece of internet culture — often an image, phrase or video — that spreads by being remixed and shared.
Why do memes go viral? Because they are adaptable and easy to remix for new contexts.
Frequently asked questions
What is a meme?
A piece of internet culture — often an image, phrase or video — that spreads by being remixed and shared.
Why do memes go viral?
Because they are adaptable and easy to remix for new contexts.



