I'm Running Sainsbury's: Story, Cast and Series Facts

Story and premise

Sainsbury's is Britain's oldest supermarket chain. Once a single family-run shop, the company now cashes £30,000 a minute in 800 stores across the UK. Although Sainsbury's is a retail giant, the onset of credit crunch Britain has seen customers become more selective about where they do their shopping and how much they spend - the company is facing one of the most competitive climates in living memory. Chief Executive, Justin King, has come up with a plan. He believes that somewhere on the shop floor, among the shelf stackers, cleaners, trolley pushers and checkout workers, may lie the next big idea that will give the supermarket the edge. So he's decided to allow four shop floor workers the opportunity to try and roll their ideas out across the business, or take up a position of power where they can endeavour to make a difference to the business.

Series details

• Title: I'm Running Sainsbury's
• Format: Reality
• Language: English
• Premiere date: 2009-06-02
• Final broadcast date listed: 2009-06-23
• Status in TVmaze: Ended
• Network listed by TVmaze: Channel 4
• Network country: United Kingdom
• Typical episode runtime: 60 minutes
• TVMaze ID: 29862
• TVDB ID: 99691

Cast and credited roles

• Martin Freeman — Narrator

Seasons in the TVmaze catalogue

• Season 1: premiered 2009-06-02; final listed air date 2009-06-23; episode order: 4.

Source and licence

Adapted from I'm Running Sainsbury's on TVmaze. The synopsis is reproduced as plain text; catalogue facts, cast and season records are selected and reformatted. This adapted text is available under CC BY-SA 4.0, following the TVmaze API licence. Network and web-channel credits identify the service listed in this source; they do not establish current streaming availability.