Supermarket Own-Brands: The Big Taste Test: Story, Cast and Series Facts

Story and premise

In this programme we ask one simple question: can you tell the difference between the brand and the own brands, and which do you prefer?

Own brands used to carry a stigma. They were bland, boring and came in plain packaging. But now they have upped their game and are taking on the brands head on. The packaging often looks similar, and the names can be very cheeky. But when you strip it all back, can the taste match that of the brand? Some people refer to them as knock offs, others call them dupes… they are the supermarket own brands.

Series details

• Title: Supermarket Own-Brands: The Big Taste Test
• Format: Reality
• Language: English
• Premiere date: 2024-07-04
• Status in TVmaze: Running
• Network listed by TVmaze: 5
• Network country: United Kingdom
• Typical episode runtime: 60 minutes
• TVMaze ID: 78126

Seasons in the TVmaze catalogue

• Season 1: premiered 2024-07-04; final listed air date 2024-07-18; episode order: 3.
• Season 2: premiered 2025-02-05; final listed air date 2025-02-19.

Source and licence

Adapted from Supermarket Own-Brands: The Big Taste Test on TVmaze. The synopsis is reproduced as plain text; catalogue facts, cast and season records are selected and reformatted. This adapted text is available under CC BY-SA 4.0, following the TVmaze API licence. Network and web-channel credits identify the service listed in this source; they do not establish current streaming availability.